Hello.

Welcome to my portfolio

My name is Catherine Lu and I am a designer & illustrator based in New York City.

Full-service, performance-driven creative agency

Performance Digital Marketing, Organic Social, Branding

Branding agency with a focus on beauty & wellness industries

Organic Social, Email Design, Digital

Science-backed, ritual-focused skincare brand

Digital Marketing, Branding, Print, Paid Media, Organic Social

Fitness & fashionable essentials apparel brand

Digital Marketing & Campaign, Organic Social

High-end women's fashion and home brand

Social Media, Web, Digital